18: Is AI Created Content Good or Bad?

18: Is AI Created Content Good or Bad?

Introduction Is AI content creation the future of branding, or a shortcut to mediocrity? With companies racing to harness AI for articles, social media posts, and visuals, it’s a crucial moment for brand identity and content quality. In today’s episode, we chat with May Swell, founder of Montenas—a top-tier content production agency. Broadcasting from a…

16: AI versus GTD – When to use what?

16: AI versus GTD – When to use what?

Introduction **In the Age of AI: Are We Losing Our Touch?** Hey there, marketers! 🎉 In this lightning-fast business world, we’re seeing a generational shift! Boomers and Gen X? They powered through challenges head-on. Millennials? They’re all about learning from each other. Now, enter Gen Z, diving into AI and automation like it’s second nature.…

15: Repurpose Your SoMe Post (the undercover method)

15: Repurpose Your SoMe Post (the undercover method)

Introduction Are you buried under endless demands for fresh social media content? What if I told you there’s a goldmine of untapped content waiting at your fingertips? In this episode of *Content Universe*, host Michael Svolt—founder of Montainus—unleashes the secret to repurposing existing content. Specializing in high-knowledge sectors like engineering and advisory firms, Michael shares…

12: Product Promotion Versus Thought Leadership. What You Should Consider?

12: Product Promotion Versus Thought Leadership. What You Should Consider?

Introduction “Ever wondered how to juggle thought leadership and product marketing? Spoiler: they can’t operate in isolation! In this episode, Miklas Vogt, the powerhouse CEO of Montanans, exposes a trap most B2B marketers in science and engineering fall into: mixing thought leadership with product promotion. He’s got the insights from working with top-notch companies, revealing…

10: Are you Picking the Low Hanging Fruits?

10: Are you Picking the Low Hanging Fruits?

Introduction Struggling to keep your content production buzzing? You’re definitely not alone! If ongoing projects are piling up and blocking your path to success, this episode is just for you. Join Mikkel Svall, founder of Montanase, as he dives into the world of maximizing productivity. He breaks down the powerful—and often overlooked—concept of “low-hanging fruits.”…

9: The Hardest (but Untold) Truth About Hosting a Regular Podcast

9: The Hardest (but Untold) Truth About Hosting a Regular Podcast

Introduction Securing top-tier podcast guests? It’s no cakewalk! Juggling schedules, dealing with last-minute cancellations—sound familiar? It’s a common struggle that often flies under the radar. In this episode of “Content Universe,” host Mig Lisvot tackles the nitty-gritty of guest management. Get ready for practical gems drawn from Mig’s rich experience at a top content marketing…