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Webinar Summary

In an increasingly digital world, having high quality content on various platforms can be the make-or-break for your company.

However, that doesn’t mean any random content will do.

In this webinar, we will discuss what type of strategies and content you should be implementing to position your organization as a go-to expert in the industry, to create trust from your clients and reach your objectives.

And the great thing is that with our proven, step-by-step method, you won’t need a whole floor of marketers to accomplish this. If you have a small marketing team or limited resources, you can still do this.

You will learn to:

  • Interview experts in your company, and ask the right questions to extract their “golden knowledge”
  • Produce up to 30 pieces of content from a single interview session
  • Make your feed look highly professional with different content formats
  • Spend less time creating higher quality content
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These Clients Benefit from Our Thought Leadership Model.

You Can Too.

Terma

From podcast to knowledge universe

“If we create a podcast that is transcribed, then blog posts, articles, SoMe posts, and other material of that sort can be created. For a small marketing department that is severely limited in resources in the shape of hands and feed, this type of solution has great value.”
Tonny Heelsberg Pedersen

Tonny Heelsberg Pedersen
Marketing Director
TERMA Group

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It helps enormously on our resources

“Montanus delivers this really, really good first draft based on the webinars where you really pick our brains for ideas. That means that we only need to correct the content a little and then it is ready to go. Having Montanus as a supplier is genius, ’cause it really helps our resources.”
Søren Hammer Pedersen

Søren Hammer Pedersen
Partner & Chief Commercial Officer (CCO)
Perito Consulting

Meet the Speaker

“With over 10 years of content marketing experience and thousands of posts and articles created, I have learned what works and what doesn’t.

I also know how difficult it can be to consistently produce content, without running into “the creative burnout”.

It is a major misconception that you need a large marketing department and a lot of resources to create great content. The only thing you need is great insights; and let me tell you that if you work in a technical company, you have plenty of those.”

Mikkel Svold – CEO of Montanus

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This webinar is NOT for you if...

I’ll be completely honest with you. This webinar isn’t for everyone.

If this is your current situation, you’ll be wasting your time:

  • You have plenty of content to saturate your sociale media channels with 1-5 posts per day.
  • You sell consumer goods, real estate or something else intended for consumers.
  • You have a marketing team of more than 15 people, including graphic designers, copy writers, animators, videographers and the like.

However, this webinar IS for you if...

Although, it seem some companies have unlimited resources in marketing. If you’re NOT one of them, you’re in the right place.

You’ll get tons of value if:

  • You sell Business to Business
  • The headcount of your marketing department ranges from only you up to about five people
  • Your consider yourself an engineering, IT or technology company
  • You have the ambitions to take in a thought leader market position
  • You want to power charge your content marketing efforts, without sacrificing all of your time
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Let's Get Started Building Your Thought Leadership

The phrase “thought leadership” has come to mean a lot of things over the last couple of years.

In my oppinion, true thought leadership is comprised of two things:

  1. Sharing knowledge
  2. Sharing oppinion

Without those two, there is no thought leadership. Remember that thoughtleadership is about leading thought. And the more you share, the higher position you will gain in the market.

Thats why you need content. Good content. And a lot of it.

So let’s get started on building your Content Universe™. Let’s get starter Leading Thought.

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